BFCC LIMITED
Project Management, Consulting, Financial & Risk Advisory
About the client
With 20 years of experience, BFCC provides consulting services in business development, project management, recruiting and human resources, financial solutions and trading of construction materials. The multi-asset capability, the fiduciary mindset and the people-centric approach are some of the factors that yield results and differentiate BFCC from the competition. “We strive to identify profitable business opportunities and secure sound business deals for our clients” says Dr Balvy Fanus, CEO of BFCC.
Concept
For a brand that stands out for its competence and expertise, a professional yet modern aesthetic was our key priority when crafting its website. Grounding on the brand’s identity, we created a concept that was business-like yet fun, with unique features, corporate imaging and animation in order to fulfil the brand’s mission while at the same time engaging with the visitor.
Strong blue and orange colours, clean typography and dynamic elements were used in conjunction to create an aesthetic that matches BFCC’s business acumen. Blue colours inspire feelings of trust, loyalty, sincerity, wisdom, confidence and intelligence, while orange evokes a sense of creativity, success, change and determination. A sleek, minimal and geometric typography was used to create a professional and balanced result.
Based on BFCC’s brand identity, we created the brand’s website from scratch. Our goal was to simplify and optimise the user experience with easy navigation while at the same time attracting and retaining attention with eye-grabbing imagery and visuals. Considering that the world is now vertical, a mobile-friendly website was our priority and therefore our team prioritised mobile functionality, speed and responsiveness.
BFCC is now ready to welcome new business challenges, unlock new opportunities and reach customers with a website that speaks to its high-intent target audience.